Google’s location tracking is better now than ever before

Columnist Andy Taylor notes that Google has improved its ability to track search traffic at the ZIP code level, which is good news for advertisers who employ granular geographic targeting.

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From http://feeds.marketingland.com/~r/mktingland/~3/6vkLAis93uc/googles-location-tracking-better-now-ever-208347

source https://jessicaevieblog.wordpress.com/2017/03/04/googles-location-tracking-is-better-now-than-ever-before/