Digital marketers spend billions on advertising, but many of those ads actually harm brands by inflicting a negative experience on the consumer. Columnist Lewis Gersh offers a formula for healthier impressions.
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From http://feeds.marketingland.com/~r/mktingland/~3/NMQJ93bVMxo/5-ways-make-healthier-impressions-188066
source https://jessicaevieblog.wordpress.com/2016/08/20/5-ways-digital-marketers-can-make-healthier-impressions/
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