The path to one-to-one content marketing

How do you create content that’s tailored to individual customers? Columnist Jose Cebrian outlines the steps for developing content that can be applied to a people-based marketing strategy.

Please visit Marketing Land for the full article.

From http://feeds.marketingland.com/~r/mktingland/~3/F5BQd61fLwM/nature-giving-left-brain-competencies-183503

source https://jessicaevieblog.wordpress.com/2016/08/01/the-path-to-one-to-one-content-marketing/