A CMO’s View: How Dollar Shave Club built its brand on video marketing

As the company’s first marketing employee, Adam Weber now serves as Dollar Shave Club’s CMO, leading the brand’s video marketing strategy.

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source https://jessicaevieblog.wordpress.com/2016/07/21/a-cmos-view-how-dollar-shave-club-built-its-brand-on-video-marketing/