Pokémon Go, augmented reality and the future of local marketing

What might the popular new mobile game mean for local marketers? Columnist Brian Smith explores.

Please visit Marketing Land for the full article.

From http://feeds.marketingland.com/~r/mktingland/~3/hTLTuSwJ2xw/pokemon-go-augmented-reality-future-local-marketing-185644

source https://jessicaevieblog.wordpress.com/2016/07/27/pokemon-go-augmented-reality-and-the-future-of-local-marketing/