Tuesday, 12 July 2016

As publishers see rising returns on video, Facebook is getting more of their ad campaigns

A new survey shows publishers remain wary of relinquishing control of their video revenue to third parties. Most are not participating in Instant Articles, for example.

Please visit Marketing Land for the full article.

From http://feeds.marketingland.com/~r/mktingland/~3/H9whtgSt3tE/video-ads-facebook-over-youtube-184026




source https://jessicaevieblog.wordpress.com/2016/07/12/as-publishers-see-rising-returns-on-video-facebook-is-getting-more-of-their-ad-campaigns/

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