Report: What is data onboarding, and why is it important to marketers?

Management consulting firm The Winterberry Group says this is the first such independent study.

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From http://feeds.marketingland.com/~r/mktingland/~3/DkjOX1TKSaM/report-data-onboarding-important-marketers-199834

source https://jessicaevieblog.wordpress.com/2016/12/06/report-what-is-data-onboarding-and-why-is-it-important-to-marketers/