Salesforce moves beyond first-party data with Krux integration

The CRM/marketing giant unveils several new features for its Marketing Cloud that incorporate its recently purchased data management platform.

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From http://feeds.marketingland.com/~r/mktingland/~3/22l7MsRcz8Y/salesforce-moves-beyond-first-party-data-krux-integration-201058

source https://jessicaevieblog.wordpress.com/2016/12/17/salesforce-moves-beyond-first-party-data-with-krux-integration/