On the heels of studies that highlight a lack of transparency in digital advertising, columnist Melody Gambino points to the way forward and how we can rebuild trust in the programmatic world.
Please visit Marketing Land for the full article.
From http://feeds.marketingland.com/~r/mktingland/~3/n3HC5DFyClc/path-programmatic-peace-182440
source https://jessicaevieblog.wordpress.com/2016/07/06/the-path-to-programmatic-peace/
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