Tracking return on investment from SEO can be tricky, especially since it often assists other marketing channels. But columnist Janet Driscoll Miller lays out a plan for proving organic search’s ROI and securing budget for the next fiscal year.
Please visit Marketing Land for the full article.
From http://feeds.marketingland.com/~r/mktingland/~3/Cqt4Q88rH6g/prepping-seo-2017-roi-193260
source https://jessicaevieblog.wordpress.com/2016/10/04/prepping-seo-for-2017-its-all-about-the-roi/
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