Holiday optimization tips for remaining competitive in the SERP

Columnist Lydia Jorden discusses ways to stay competitive in local search during the holidays, when competition for positioning gets particularly intense.

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From http://feeds.marketingland.com/~r/mktingland/~3/h01ztEcmVvg/holiday-optimization-tips-remaining-competitive-serp-197412

source https://jessicaevieblog.wordpress.com/2016/11/09/holiday-optimization-tips-for-remaining-competitive-in-the-serp/