Google is set to expand its store visits program to thousands more advertisers

Improved measurement techniques and machine learning-powered modeling have helped Google track more than 4 billion store visits from ads.

Please visit Marketing Land for the full article.

From http://feeds.marketingland.com/~r/mktingland/~3/4Okjcl7K1vI/google-set-expand-store-visits-program-thousands-advertisers-210621

source https://jessicaevieblog.wordpress.com/2017/03/30/google-is-set-to-expand-its-store-visits-program-to-thousands-more-advertisers/