Signal expands its identity solution beyond a brand’s own properties

Newly launched Customer Identity Solution employs cookies and mobile device IDs matched to known customers to target ads and other marketing elsewhere.

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From http://feeds.marketingland.com/~r/mktingland/~3/MTbnKvqGlno/signal-expands-identity-solution-beyond-brands-properties-210646

source https://jessicaevieblog.wordpress.com/2017/03/30/signal-expands-its-identity-solution-beyond-a-brands-own-properties/