DSP, SSP… Sometimes it feels like a bewildering blur of acronyms. Columnist Craig Weinberg is here to help with an explanation of the main types of networks and their pros and cons.
Please visit Marketing Land for the full article.
source https://jessicaevieblog.wordpress.com/2016/06/21/mobile-ad-networks-cant-live-with-em-cant-live-without-em-a-survival-guide/
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