Fishing for B2B success: How to use AdWords to “land a big one”

Like fishing, refining your AdWords campaign takes time and patience. Columnist Jacob Baadsgaard outlines his process for catching big leads in B2B.

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From http://feeds.marketingland.com/~r/mktingland/~3/yLMny-TDp_Y/fishing-b2b-success-use-adwords-land-big-one-182135

source https://jessicaevieblog.wordpress.com/2016/06/25/fishing-for-b2b-success-how-to-use-adwords-to-land-a-big-one/