The importance of micro-moments: The mobile customer journey

Columnist Jim Yu explains how smart marketers are utilizing search data to better serve mobile users and beat out the competition.

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From http://feeds.marketingland.com/~r/mktingland/~3/93gzFBDLChE/importance-micro-moments-mobile-customer-journey-180782

source https://jessicaevieblog.wordpress.com/2016/06/16/the-importance-of-micro-moments-the-mobile-customer-journey/