Why marketers’ approaches to sales shoppers must change

Columnist James Collins dives into data on the behavior of shoppers who are looking for savings and discusses what it means for your marketing strategy.

Please visit Marketing Land for the full article.

From http://feeds.marketingland.com/~r/mktingland/~3/FZpdfR-pyRo/marketers-approaches-sales-shoppers-must-change-206240

source https://jessicaevieblog.wordpress.com/2017/02/17/why-marketers-approaches-to-sales-shoppers-must-change/