The value of search across the modern consumer decision journey

Columnist Christi Olson of Bing shares research on how search fits into the overall buyer’s journey, reaching consumers at all stages in the funnel.

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From http://feeds.marketingland.com/~r/mktingland/~3/WnjbOHNv4oo/value-search-across-modern-consumer-decision-journey-208061

source https://jessicaevieblog.wordpress.com/2017/03/03/the-value-of-search-across-the-modern-consumer-decision-journey/