Tuesday, 4 April 2017

P&G’s Marc Pritchard calls for timeline on digital ad measurement audits

One of ad industry’s most powerful brand execs reiterated his call for the digital ad ecosystem to “clean up the crap.”

Please visit Marketing Land for the full article.

From http://feeds.marketingland.com/~r/mktingland/~3/lxCNXjLuWqI/pgs-marc-pritchard-calls-timeline-digital-ad-measurement-audits-211073

source https://jessicaevieblog.wordpress.com/2017/04/05/pgs-marc-pritchard-calls-for-timeline-on-digital-ad-measurement-audits/

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