FTC issues report and guidelines on cross-device tracking

Transparency, consumer choice, data sensitivity and security are the four principles that companies must respect.

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From http://feeds.marketingland.com/~r/mktingland/~3/QRXfxN8OzKE/ftc-issues-report-guidelines-cross-device-tracking-205457

source https://jessicaevieblog.wordpress.com/2017/02/03/ftc-issues-report-and-guidelines-on-cross-device-tracking/