Customer questions every CMO should be ready to answer in 2017

Your clients and prospects are going to have questions about data and technology. Are you prepared to answer them? Columnist Scott Vaughan has some food for thought.

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From http://feeds.marketingland.com/~r/mktingland/~3/2BqgBWMBq68/customer-questions-every-cmo-ready-answer-2017-202845

source https://jessicaevieblog.wordpress.com/2017/01/10/customer-questions-every-cmo-should-be-ready-to-answer-in-2017/