For brands to really pique the interest of readers and journalists, content needs to be exciting, eye-catching, and unique. The easiest way to create content that stands out from the crowd is to use data journalism. By basing their content around a range of stats and facts, brands can make sure they are creating interesting content that is newsworthy and sharable, thus driving traffic to their site, engaging their audience, and generating organic links.
The post How to Create Data-Driven Content: A Step-by-Step Guide by @missanna_f appeared first on Search Engine Journal.
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source https://jessicaevieblog.wordpress.com/2017/01/12/how-to-create-data-driven-content-a-step-by-step-guide-by-missanna_f/
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